Fulfilment by Everpeaks (FBE), a duty-free, e-commerce-integrated warehousing and fulfilment solution that facilitates the global manufacturer to consumer (M2C) commerce has been launched by Everpeaks, a Malaysian-based omnichannel e-commerce solutions provider.
Marketplaces and websites are integrated by the FBE system, directly connecting brand owners and manufacturers to consumers, eliminating layers of traditional retail operations and barriers to the market. This platform enables global brands to tap into new markets, providing instant Southeast Asian market access for international sellers. The FBE Warehouse, located within a Free Trade Zone (FTZ) in Malaysia, ensures that sellers retain ownership of stored goods based on their account plan for tenure.
The FBE System is a robust technology platform that provides a platform-agnostic omnichannel inventory management feature for brand owners and manufacturers, capable of integrating with most e-commerce platforms, such as Shopify, Lazada, Shopee eBay, among others. It optimises a total system solution that centralises orders, tracks inventory, and automates order fulfilment, allowing vendors to create shipping plans, send shipments to the warehouse of the FBE, and track shipments.
“The COVID-19 pandemic overhauled consumer purchasing behaviour across the globe, causing e-commerce to rise and drive a permanent shift in fulfilment and warehouse management technology. FBE simplifies end-to-end fulfilment operations, helping businesses grow without logistical restraints as they expand into new markets,” said Joachim Sebastian, founder and CEO of Everpeaks.
FBE is a gateway for brands to enter Southeast Asia through the necessary digital infrastructure and a distribution hub for pay-as-you-use, which provides flexible duty-free storage capacity for international brands.
The e-commerce sector in Southeast Asia has experienced exponential growth, rising by almost 600 per cent from US$5.5 billion in 2015 to US$38 billion in 2019. Southeast Asia is touted as the next consumer powerhouse and the world’s fastest-growing region with more than 670 million people. The region’s internet economy was valued at US$100 billion in 2019 by a report by Google, Temasek Holdings, and Bain & Co, with a forecast to rise to US$300 billion by 2025.